Well hello everyone. I was just checking out some new marketing ideas and low and behold saw that blogging is the newest way that your customers can keep up with you on a somewhat daily basis. I don't know that I'll have time to do this every day, but I will certainly make sure the important days are noted.
Latest news for FireWorks Art Cafe is our Customer Marketing Contest. We all know that our customers are our best advertising, so rather than me spending more money on mailers or ads, I'm going to spend my advertising dollars with my customers. So, here's how it works...
1. Come into the studio and pick up a pack of 25 really cute postcards.
2. Put your name on the back of the postcard.
3. Pass out said postcards to your family, friends, etc. (the person in line at the grocery store...)
4. Family, friend, etc. comes into the studio (and brings postcard) to receive 5% off their purchase ($20 and up).
5. Shop owner (me) collects postcards and notes amount family member, friend, etc. spent (minus tax and discount).
6. On October 15th contest ends.
7. Studio owner will divide postcards up by name. The customer sending in the highest number of customers will be first place winner, second highest for second place, etc.
8. Studio owner will calculate money each winner's family, friends, etc. spent at the studio during the contest period and will give out prizes as follows:
First Place - Gift Certificate for 50% of the total their group spent.
Second and Third Place - Gift Certificate for 25% of the total their individual group spent.
9. On approximately October 20th winner will be announced.
Of course there are rules such as you must be over 18 to participate, discounts are only for new customers, discounts are applicable to walk in customers only (no parties, events, classes, etc.)...the normal legalities.
Oh, and once you hand out all 25 cards in your package, feel free to come back in and get another package. I'll keep handing them out until I run out, but you can only have 25 at a time.
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